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Year
2020
Letters are not just shapes, they have the power to tell the story of our cultures, make the words matter and explain our values.
Increasing awareness about the Georgian script
and its stories and finding a place for it in modern dialogue is why I started this project.
I designed new symbols to represent different words written in the ancient Georgian script “Asomtavruli”.
The meaning behind these symbols is what I believe Georgia truly stands for.
Like me, Georgia is going through a significant transformation.
We, the young generation, are in a constant struggle to develop the country and to break away from soviet heritage.
Today, we have more freedom and power than ever to use our creativity for positive change.
However, in this process, we should preserve, advance, and adapt to modernity the core values – expressed, among others, through language, script, and culture – that make us uniquely Georgian.
Thanks for exploring
Georgian script is the core of our culture and it tells our story – the story of strength, creativity, love, freedom, and inventiveness across centuries.
Spread the story of the Georgian script with the symbols presented on different materials, such as posters, home decorations, and accessories.
Typography Symbols
Client
Personal Project
Year
2020
As we open up, grow, and change, we should not lose our ancient and unique culture,
which defines our identity, and shows us that we can be bold and innovative.
Therefore, we should preserve its beauty, but also adapt it to modernity.
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